Google AdWords Management Ottawa

Effective PPC Campaign to Drive Traffic to Your Website & Maximize ROI

Paid search marketing is an effective and controllable method to get your business in front of your audience. Since, you just have to pay for qualified traffic, you can control the budget and ROI for your campaign. At WebLift, our PPC experts in Ottawa will develop, manage and improve your ad campaign to boost your business sales. At WebLift , we just don’t rely on the tools, rather on the expertise of our professionals to maximize the ROI of your campaigns.

If you’re using PPC Advertising and don’t know anything about it, chances are that you’re wasting a lot of money. Don’t waste your time looking for high costs and low conversion rates, let our team of Google AdWords professionals eliminate your stress and rather drive high quality traffic to your website!

PPC Campaign & Google AdWords Management Services

Want To See Your Business At The First Page Of Google Ads?

Call 613-707-5496 & to Talk to Our PPC Representative Today!

What is Google AdWords?


Google AdWords is the world’s most popular Pay-Per-Click advertising platform that has enabled countless businesses to build advertisements for their services that can appear on Google’s search engine page or other business platforms.

The concept of AdWords revolve around the PPC model, in which users bid on popular keywords related to the niche of that business. The advertisers then get paid for each click that their ad receives. So, when a user searches a query at Google, Google’s algorithm chooses a few two or three ads amongst billions at search result page’s most valuable ad space. This is done while considering myriad factors like; relevance and quality of chosen keywords, the ad campaign and the bid size of keywords.

What can we do for you?


Our PPC experts will craft an engaging and relevant advertisement for you!. We make sure to use effective text, punch lines, and advertising expertise to maximize your online advertising potential. For maximum impact, we emphasize on the importance of relevant sectors. Our clients just have to do one thing, sit back and focus on the other important things associated with their business, not their website.

Why Choose Us?

A profitable PPC campaign requires a lot of research and input. Selecting the right keywords and then organizing them to form a well-defined ad group are the stepping stones of this evolutionary process. We, at WebLift, provide the most revolutionary PPC services in Ottawa. Shoot your ROI through the sky, with our skilled and experienced services that promise higher revenues.

Make Google Adwords Work For You – Increase Sales & Profits.

Call Our PPC Experts to Construct a Powerful Strategy For You!

Frequently Asked Questions


1How does PPC work for my business?
PPC (Pay-Per-Click) is an online ad service; the advertisers pay a fee whenever an individual clicks on their advertisement. In short, you pay for website visits instead of organically oiling those visits. In Google AdWords (now Google Ads), businesses bid for relevant keywords, and ads will appear whenever someone types those terms into the search bar. So, what is the purpose of a PPC campaign? With the right keywords and well-optimized campaigns, you can ensure your ads are shown to your potential customers at the right time.
2What is your PPC campaign creation process for my business?
Research and Analysis: We research your business, target audience, and competitors – whatever it takes to launch an effective PPC campaign. Next, we choose the keywords that best represent your enterprise and your customer's search behavior. It encompasses long-tail keywords and high-intent search terms with better chances of conversions. After identifying the keywords, we write engaging ad copy and create conversion-oriented landing pages that align with the search intent. We track your campaign performance at all times, ensuring bidding looks good, ad variations are tested, and the landing pages are highly optimized for the best return on investment possible.
3What is the cost of PPC advertising?
How much you pay for PPC advertising will depend on various factors, such as how competitive your industry is, what keywords you’re targeting, and the overall goals of your campaign. You only pay for clicks in Google Ads, where the cost per click (CPC) can be anywhere from a few cents to many dollars, depending on how in-demand the keyword is. Together, we determine an appropriate budget for key performance indicators while maximizing dual return on ad spend. We also continually optimize your campaigns to help drive down your cost per click and increase your return on investment.
4Are Google AdWords the same as organic search results?
Some key differences between Google AdWords (PPC) and how traffic is derived from organic search results. Google Ads – shown either as paid ads at the top or bottom of the results page, organic results – unpaid listings appear based on their relevance and SEO optimization. PPC allows businesses to achieve instant visibility, making funneling traffic to their websites easy. However, organic search results are attained gradually through various SEO efforts. PPC offers a faster path to paid real estate than organic search, which can be incredibly valuable in terms of long-term traffic and trustworthiness.
5What are the measures for the success of a PPC campaign?
Analyzing a Successful PPC CampaignA Pay Per Click (PPC) campaign is measured by a variety of key performance indicators (KPIs), including click-through rate (CTR), conversion rate, return on ad spend (ROAS), and cost per conversion. We analyze these metrics to give you an idea of how your ads are doing, the right people clicking on your ads and if they are turning into leads or sales. We also consider the quality of your landing pages, the effectiveness of your ad copy, and the general user experience. With constant retesting and tweaking based on these and similar metrics, we guarantee your PPC campaign is best optimized for high results.
6Who needs PPC and Google AdWords management?
PPC and Google AdWords management suits any business, from small to large corporations. PPC is especially useful for businesses looking to rapidly grow their online footprint and deliver instant traffic and sales leads or conversions in a competitive environment. It can be for local businesses, eCommerce stores, and service providers; even non-profit organizations can use PPC to reach their ideal audience effectively. With the ability to focus on specific keywords, demographics, and geographic areas, PPC campaigns can be customized for the specific requirements of any organization. No matter your industry, our team will develop campaigns that drive towards your business goals.
7What plans do you have to optimize the performance of my PPC campaign in the future?
Our ongoing optimization approaches help increase the performance of your PPC campaign with time. Such practices include monitoring and adjusting bids to ensure you're not over-bidding for clicks, A/B testing various ad copy and call-to-action (CTA) options to see what works best for your audience, and consistently refining your landing pages to optimize conversion rates. We also review search queries and add negative keywords so that your ads don’t show up for searches that are not relevant to you. Furthermore, we optimize targeting options such as geographic location, device, and audience segmentation to display your ads to the most relevant users. We continuously optimize the campaign, keeping it cost-effective and result-oriented.